Axis

Axis Precision required an exhibition display for the Southern Manufacturing show in February 2015, and after seeing our portfolio of our previous work, decided that they’d like a similar stand to the one produced for Fresh Heads last year. After a product demonstration at the client’s offices in Basildon, they decided that this was the system for them and commissioned Guardian Display to produce a Seven-Module Versaform Flex system for the show with two LED lighted elliptical shelving units.

The powerful white LEDs brought out the subtle greys of both the company branding and the MDF shelving, whilst the red added a splash of colour against this backdrop to create a crisp contrast. The branding was simple, but effective and the wispy underlying image provided a reminder of what Axis Precision does as a company, proving that a picture is worth a thousand words of copy.